The use of virtual reality (VR) by marketers is rapidly gaining popularity. It’s a great method for marketers to develop an immersive, digitally focused experience that encourages consumer involvement. We’ve talked extensively about how powerful…
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When you think of a vending machine, you likely think of the near-impossible decision of picking between M&Ms or Skittles, Coke or Dr. Pepper. These days though, vending machines are much more than snack and…
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Trade shows can be boring. Sometimes painfully boring. But they are also an extremely effective marketing tactic to reach a targeted audience and make them more aware of your brand. In addition to putting your…
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If you have experience planning events for your company, chances are you’ve come across event management software. And if not, you have likely spent many unnecessary hours running through manual processes that can now be…
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“How are we going to get people to come to our booth?” As an event planner or event marketer, it’s a question you’ve likely asked yourself a million times and also been asked by your…
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As recent trends have shown dropping Covid-19 case numbers and hospitalizations across the country, many people are understandably excited at the prospect of returning to life as we knew it prior to the pandemic starting. …
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After months or even years of research and development, testing, trial-runs, pre-releases, customer feedback, and more – you’re finally ready for your big product launch event. While it’s exciting to reach this point after so…
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If you’re looking for a mobile device to use for your upcoming show, event, or conference, the iPhone 12 is likely your best answer. We’ve discussed its pros and cons in depth here — based on Apple’s…
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We’ve written before about how difficult it can be to maintain engagement when you’re hosting a virtual or hybrid event. Remote audiences are open to all kinds of distractions, and it can be hard to…
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Virtual Reality, or VR, is technology that creates an immersive sensory experience for its users. It requires the suspension of disbelief and combines that with innovative technology to “transport” users to a different place. Unlike…
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