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“How are we going to get people to come to our booth?” As an event planner or event marketer, it’s a question you’ve likely asked yourself a million times and also been asked by your…

As recent trends have shown dropping Covid-19 case numbers and hospitalizations across the country, many people are understandably excited at the prospect of returning to life as we knew it prior to the pandemic starting. …

After months or even years of research and development, testing, trial-runs, pre-releases, customer feedback, and more – you’re finally ready for your big product launch event. While it’s exciting to reach this point after so…

Few things in life are more frustrating than dealing with a spotty WiFi connection, and it always seems to happen at the worst times. Whether it’s an important Zoom meeting with the boss or right…

“Is it safe to start hosting in-person conferences and events again?”  Image Courtesy of MarTech It’s a difficult question, with no clear answer, that many event organizers are asking themselves. While a multitude of factors…

We think charging stations are some of the “unsung heroes” of event technology. They’re obviously quite helpful logistically speaking, as they allow you and your attendees to keep devices charged and ready throughout the event…

The models in Apple’s latest iPhone release, the iPhone 13 series, offer incredible filmmaking capabilities. The iPhone 13 Pro Max and Pro specifically are amazing pieces of technology when it comes to still photography and…

The adage that “lighting is everything” is a cliché for a reason. When it comes to making films and creating video content, it may not truly be everything, but it’s certainly very important. As viewers,…

While film- or documentary-making with an iPhone isn’t a new concept, the technology that makes it possible just keeps getting better. With constantly-improving cameras that are capable of capturing crisp details (even in low-light settings)…

If you’re getting ready to host an in-person or hybrid event, you’re of course going to want to include top-of-the-line technology and strong internet connectivity. But there’s another element that it’s important to remember for…